{"id":6252,"date":"2016-08-31T15:54:22","date_gmt":"2016-08-31T15:54:22","guid":{"rendered":"http:\/\/minutes.machine.market\/?p=6252"},"modified":"2016-08-31T15:54:22","modified_gmt":"2016-08-31T15:54:22","slug":"caterpillars-digital-dna-customer-connections","status":"publish","type":"post","link":"https:\/\/machine.market\/blog\/caterpillars-digital-dna-customer-connections\/","title":{"rendered":"CATERPILLAR\u2019S DIGITAL DNA: CUSTOMER CONNECTIONS"},"content":{"rendered":"
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\u201cPeople are really excited\u201d about the investment we\u2019ve made in digital and consultative services within Cat\u00ae Connect<\/a>. \u201cIt\u2019s up to us to harvest that excitement,\u201d says Digital & Technology Manager Terri Lewis.<\/p>\n

Terri works within Caterpillar\u2019s Energy & Transportation organization and closely with divisions throughout our company as we build Cat Connect technologies and services that create value for customers, dealers and Caterpillar. These services, like Product Link Web, Cat Asset Intelligence and Advanced Condition Monitoring, use electronics, communication, software, sensing and analytics to help customers with asset management, condition and remote monitoring and more.<\/p>\n

According to Terri, our digital strategy fundamentally starts with great products and expertise about our customers\u2019 businesses. On top of that, we\u2019re developing true business processes to collaborate with customers and dealers \u2013 and through this close collaboration, we\u2019re developing fuller, deeper and more integrated relationships with these two key groups.<\/p>\n

In the video, hear more of Terri\u2019s thoughts on technology and customer relationships.<\/p>\n