{"id":4709,"date":"2016-07-05T16:35:37","date_gmt":"2016-07-05T16:35:37","guid":{"rendered":"http:\/\/minutes.machine.market\/?p=4709"},"modified":"2016-07-05T16:35:37","modified_gmt":"2016-07-05T16:35:37","slug":"36-of-sany-group-heavy-equipment-exports-are-new-cranes","status":"publish","type":"post","link":"https:\/\/machine.market\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/","title":{"rendered":"36% of Sany Group heavy equipment exports are now new Cranes"},"content":{"rendered":"<p>In the first half of the year, overseas sales of <a href=\"http:\/\/www.sanyglobal.com\/product\/crane\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">SANY Heavy Cranes<\/a> grew, accounting for 36% of total sales. In the face of a softening Chinese market, the crane export segment is a pleasant suprise. At the first half year work review meeting, Chairman Liang praised the achievements made by SANY Heavy Cranes and called on other business units of the company to learn from it and further expand their international market.<\/p>\n<div class=\"xcasecontent\">\n<blockquote><p>\u201cThe achievements made by SANY Heavy Cranes were first and foremost a result of the company\u2019s policy of focusing on both key products and key markets. Guided by this policy, we did thorough research into the market and customer needs, gave more precise definitions to our products, and were able to develop and sell the right products to the right markets,\u201d said Jian Qi, GM of SANY Heavy Cranes.<\/p><\/blockquote>\n<p>It was a key tool of SANY to localize the products in different markets. Early on, SANY Heavy Crane\u2019s product engineers knew very little of the external markets, working environment of different markets, or customer\u2019s unique habits of using their machines. In the last two years, with concerted efforts of SANY\u2019s market researchers based overseas, SANY Heavy Crane\u2019s portfolio of localized products has become larger. It developed the 55-ton capacity truck crane with a downward folding jib for the Singaporean market and the 30-ton and 55 ton truck cranes specially tailored to the Thai market, to name a few. These products were quickly accepted by the local markets and served as the core products leading SANY Heavy Crane\u2019s internationalization.<\/p>\n<blockquote><p>Another key tool was to conduct cooperation with SANY\u2019s local dealers. SANY Heavy Cranes adopted a series of rigorous procedures in selecting their dealers. What\u2019s more, after a dealer has been awarded dealership of products, the company would give all-round support to the dealer in areas such as sales, management, and service, and set up powerful sales and service networks for the dealer. Dealers are encouraged to adhere to the principles of \u201cservice taking priority over sales, and parts taking priority over services.&#8221;<\/p><\/blockquote>\n<div><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the first half of the year, overseas sales of SANY Heavy Cranes grew, accounting for 36% of total sales. In the face of a softening Chinese market, the crane export segment is a pleasant suprise. At the first half year work review meeting, Chairman Liang praised the achievements made by SANY Heavy Cranes and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4712,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":""},"categories":[3,8],"tags":[381,1311],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v14.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>36% of Sany Group heavy equipment exports are now new Cranes - MachineMarket Blog<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"36% of Sany Group heavy equipment exports are now new Cranes - MachineMarket Blog\" \/>\n<meta property=\"og:description\" content=\"In the first half of the year, overseas sales of SANY Heavy Cranes grew, accounting for 36% of total sales. In the face of a softening Chinese market, the crane export segment is a pleasant suprise. At the first half year work review meeting, Chairman Liang praised the achievements made by SANY Heavy Cranes and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/\" \/>\n<meta property=\"og:site_name\" content=\"MachineMarket Blog\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-05T16:35:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/machine.market\/blog\/wp-content\/uploads\/2016\/07\/palfinger_sany_truck_crane_lifting_stc750_boom_head1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1067\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/machine.market\/blog\/#organization\",\"name\":\"CraneMarket | Cranes for Sale and Rent\",\"url\":\"https:\/\/machine.market\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/machine.market\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/machine.market\/blog\/wp-content\/uploads\/2019\/03\/crane-market-logo.png\",\"width\":282,\"height\":81,\"caption\":\"CraneMarket | Cranes for Sale and Rent\"},\"image\":{\"@id\":\"https:\/\/machine.market\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/machine.market\/blog\/#website\",\"url\":\"https:\/\/machine.market\/blog\/\",\"name\":\"MachineMarket Blog\",\"description\":\"Machine News\",\"publisher\":{\"@id\":\"https:\/\/machine.market\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/machine.market\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/machine.market\/blog\/wp-content\/uploads\/2016\/07\/palfinger_sany_truck_crane_lifting_stc750_boom_head1.jpg\",\"width\":1600,\"height\":1067},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#webpage\",\"url\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/\",\"name\":\"36% of Sany Group heavy equipment exports are now new Cranes - MachineMarket Blog\",\"isPartOf\":{\"@id\":\"https:\/\/machine.market\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#primaryimage\"},\"datePublished\":\"2016-07-05T16:35:37+00:00\",\"dateModified\":\"2016-07-05T16:35:37+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/\"]}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#webpage\"},\"author\":{\"@id\":\"https:\/\/machine.market\/blog\/#\/schema\/person\/d55314291bc2800387533231d1e82150\"},\"headline\":\"36% of Sany Group heavy equipment exports are now new Cranes\",\"datePublished\":\"2016-07-05T16:35:37+00:00\",\"dateModified\":\"2016-07-05T16:35:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#webpage\"},\"publisher\":{\"@id\":\"https:\/\/machine.market\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/cranemarket.com\/blog\/36-of-sany-group-heavy-equipment-exports-are-new-cranes\/#primaryimage\"},\"keywords\":\"cranes,Sany\",\"articleSection\":\"Crane &amp; 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