As product design, manufacturing processes, materials, and technology have continued to improve, it only makes sense that newly manufactured crane products would progress accordingly. It is for many of these reasons that the automotive industry has, in recent years, been able to dramatically increase the quality and reliability of their automobile products. Over time, these improvements have changed how customers make decisions to buy automobiles.
A recent USA Today article discussed the many factors that drive demand for vehicles, with quality being one of the most important. Tim Fleming, analyst at Kelley Blue Book, is quoted in the article as saying, “If you have good products out there, it gives the dealers a better chance to sell.”
Growing Market Share
At Tadano we are having the same successes with our rough terrain and all terrain crane products. Our reputation for quality continues to find its way into market areas where our crane products are less well known. The added value of quality and reliability is a contributing factor to the low maintenance service life of our cranes.
Harry Baker, owner of Southwest Industrial Rigging in Phoenix, AZ has a long history of owning and operating Tadano cranes. “The extended service life of Tadano products means fewer fleet turns and a higher return on our investment,” says Baker. Watch the full video of our visit with Southwest Industrial to hear more:
One key to getting a better return on investment from your crane purchases is to have those assets work for an extended period of time without the need for service or parts. You can count on Tadano cranes to do exactly that.
